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DH
Doug Hayes · Marblehead
Twenty years selling and raising in healthcare, as an investor, a founder, and inside a health system. Pattern recognition across 150+ companies and 60+ health systems.
Frameworks drawn from the work of
The idea · 2 min

A goal you don't write down is just a wish.

The method is simple and almost nobody runs it: get clear on what you want, write ten goals, pick the one that matters most, build a real plan for it, and turn it into a daily system. The writing is most of the power. This turns that method into a dashboard you actually use.

The method, in five moves
Clarity
Write 10
Pick 1
Plan
Daily
Clarity first, then a written list, then the one goal, then a plan and a daily habit.
Writing them down is most of the power
Most people never do it. The act of putting goals on paper is the part that changes outcomes.
One goal pulls the rest
Pick the one that, if you hit it, makes everything else easier. Aim your energy there.
Success is a daily system
It's the repetition of the highest-value actions, not a burst of motivation.
7 sections · saves in your browser · come back daily
Your goals dashboard

Clarity to daily system

Built on Locke and Latham’s goal-setting research, among the most validated findings in organizational psychology.

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How this works — what to do, and why
Get clear, write ten goals, pick the one that matters most, build a real plan, and turn it into a daily system. The writing is most of the power. Come back to the dashboard every day.
Step 1

Clarity: the ideal life

Before goals, get a clear picture. Imagine no limits on time, money, or skill. Describe the life and business you actually want, in the present tense, as if it's already true.

The "no limits" exercise. Don't edit as you go; just describe it.
Step 2

Write 10 goals

Write ten goals for the next 12 months. Present tense, positive, personal. "I earn X." "I have signed Y clients." Star the ones that feel biggest; you'll choose one next.

The research point: the act of writing them down is most of the power. Most people never do it.
Step 3

Your major definite purpose

Which one goal, if you achieved it, would have the greatest positive impact on everything else? That's your major definite purpose. Name it, and a hard deadline.

Step 4

Build the plan

List the obstacles in the way, what you'll need to learn and change, and whose help you'll need. Then list every step you can think of. A goal with a written plan becomes a project you can manage.

Most goals are blocked by one thing to learn and one thing to change. Name both honestly, that's where the leverage is.
Step 5

Prioritize with ABCDE

List today's tasks, then grade each: A must do, serious consequences; B should do, mild; C nice to do, none; D delegate; E eliminate. Then do A-1 first.

The discipline: never work on a B while an A is undone.
Step 6

The daily system

Success is the daily repetition of the highest-value actions. Each morning, before anything else, name the three things that move your major goal. Check them off as you go.

Today
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Step 7

Track the goals

Your ten goals, with the major one pinned. Check them off as they land. Visible progress is its own motivation.

Year
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Your one next move

Do A-1 before lunch today.

Whatever your top-graded A task is right now, do it before you touch B, C, or email. If you haven't set one, go back to step 5 and grade today's tasks.

Want the full read? Request a call.

This is the two-minute version. The full version is what we do together, applied to your live deals.

Want a second set of eyes on your one goal and its plan?

Most goals stall on the one thing to learn and the one thing to change. A short call, no pitch.

Request a call with Doug
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